KathodeRay is a woman-owned Marketing Agency.

Our NYS-Certified WBE full-service marketing agency has over 25 years of experience in designing and implementing memorable brands and messaging campaigns that produce measurable results. Learn how our small (but mighty) woman owned and operated marketing agency can help your community, organization, or small business thrive. Intrigued? Learn more about us.

We apply tried and true marketing methods using social, digital, and traditional media. Some of our specialties as a full-service marketing agency include public health and social impact campaigns, government communications and home improvement clients.

Our team offers a one-stop-shop for government agencies and businesses seeking a holistic approach to their marketing strategies. From market research and strategic planning to creative development, digital marketing, and campaign execution, KathodeRay will streamline the entire process. Our multifaceted team bring together experts in various fields, including branding, social media, SEO, content creation, and analytics, ensuring a cohesive and integrated approach to promoting a brand. We pride ourselves on our ability to adapt to emerging trends and technologies, delivering innovative and results-driven campaigns. Our goal is to become a strategic partner to our clients, guiding businesses through the complexities of the marketing landscape to drive brand visibility, engagement, and overall success in a competitive market.

Roll over and click the circles below to view project examples.

Reducing Harm caused by Opioids and Fentanyl since 2017

Fentanyl Awareness Video and Mobile Mock-upKathodeRay Media’s Public Health and Awareness campaigns are dedicated to making an impact on communities and the lives affected by opioid use disorder.

Our team has extensive knowledge placing, negotiating, and optimizing media buys around opioid use disorder campaigns. Our creative includes branding and messaging, video production, collateral production, social media campaigns, programmatic advertising, OTT, TV, radio, and print advertisement,

We have worked closely with many organizations including Greene County Rural Health Network, Greene County Public Health Department, HEALing Communities Study in Columbia and Greene Counties, Greener Pathways, and Columbia-Greene Addiction Coalition.

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What We Do

Our Full-service Marketing Agency provides many services to our clients. We get asked “Do you do this”? The answer is probably yes, but if not, we can help you find the best company who can. To help you spot the service you are looking for here are some of the things we do.

  • Government Communications and Economic Development Branding

    By understanding the community, its stakeholders, and objectives we create brands that engage its target audience.
  • Public Health and Awareness Logos

    An engaging brand attracts the attention of your audience while conveying urgency and compassion.
  • Small Business Logos

    A unique logo and brand consistency elevates your company’s stature, helping to attract profitable clients.

Knowledge and Discovery

We love learning and sharing. Read our latest articles and materials to keep up to date on government issues, communications and marketing.

Using AI at Work

Artificial Intelligence (AI) has been a part of our daily lives more than we realize and

Understanding Gen Z and Social Media: TikTok

Is your company or organization trying to understand Gen Z and Social Media? One platform you

How to Combat Disinformation

It’s not a secret that disinformation, false rumors or fake news are prevalent. Social media has

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